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There Is A New Instagram Trend, And Thank God It’s Going Viral!

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On Monday, Australian country music singer, Tori Forysth asked Instagram users to take up a challenge that celebrates their true beauty. She asked them to upload their selfies — sans a filter. And the trend caught on and how!

Women in Australia have been posting pictures on their handles with powerful captions, and the hashtag — #FkTheFilterChallenge or #BoycottTheFilter. Spreading like wildfire, the challenge has now reached other parts of the world, inspiring many others to do the same.

We are all guilty of taking a million selfies till we get the right one, then ensuring it has a suitable filter that makes us look gorgeous for social media. The approval that we get from random strangers on the Internet has made us slightly obsesses with this false image of ourselves, and robbed us of the joy of going au natural.

Reminding everyone that we’re truly stunning, even without the perfect contrast or beauty app, this challenge is a wake up call to cherish our real selves. #HauteSquad is joining the trend, and we urge you to do the same!

Check out the posts below and take out your cameras to take that quirky selfie… but without the filter!










Hauterfly's Lifestyle writer and resident Potterhead. In love with boxes, diaries, food, and conversations. Always in a state of fernweh. (Don't know what that means? Search the site for more!)

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