Get Red-Carpet Ready With Gauri & Nainika X Koovs
Finally, we can all get our hands on a beautiful Gauri & Nainika creation. In collaboration with our most-loved e-tailer, Koovs, the designers have come up with their signature red-carpet style which is suited for the young, fun, new-age woman. This capsule collection has a range of 26 styles, bringing together both cocktail dresses and evening gowns with a twist, suited for the Koovs girl.
“We thoroughly enjoyed working on this collection with Koovs and chose to collaborate with them as it is a great platform to reach out to young, modern women who love fashion and glamour. The Ultimate Dress Collection –Gauri & Nainika X KOOVS has been designed to offer women signature Gauri & Nainika styles that are ultra-feminine, elegant, and timeless.” the designers said in their statement.
We spoke to Gauri Karan, one of the designers behind the label, and Matt Setchell, Creative Director of Koovs, to get more information on this elegant collaboration.
“The whole point of this collection is that each garment is really special and has a personality of its own. We’ve done an exclusive print for Koovs with an artist, which is the feather print,” Gauri said. “The idea was to pick each style that is also a signature piece, so that most people will know it is a Gauri & Nainika. But I think with Koovs, there’s also a fun element in every single piece — it’s a little quirky, it’s young.”
“For us, it was really important that it had a twist — we wanted each dress to stand-out on its own and have its own personality — so that each one of our girls can find their own spirit within the dresses. The feather print is unique to us, so that is a real collector’s piece. You know, our girl is fun and young, but she loves a bit of glamour,” Matt added.
We’ve spotted, drooled, and envied various celebs who have strutted down the red carpet looking flawless in a Gauri & Nainika design, and always dreamed that one day we would wear one (at least I did). Well, talk about wishful thinking! Since it is the party season, it’s time to get those fingers clicking and pick out a Gauri & Nainika X Koovs collection today.
Scroll down to see our favourite picks from this gorgeous capsule collection.
Check out our entire chat with Gauri and Matt above. Aren’t they so fun?