10 Pieces You NEED To Bag From The Daniella Helayel X Koovs Collection
Want to feel like royalty? Here’s your chance. Ace British designer Daniella Helayel has collaborated with fashion e-tailer Koovs to create The Princess Collection.
Daniella Helayel is the designer behind many of The Duchess of Cambridge Kate Middleton’s exquisite ensembles — so her creations will definitely make you feel princess-like. Remember the iconic blue dress Kate wore to announce her engagement? That was a Daniella outfit.
Besides Middleton, she has also designed for international celebrities such as Madonna, Jennifer Lopez, Keira Knightly, and Scarlett Johansson, to name a few.
The collaborative collection is inspired by Pippa Middleton’s upcoming wedding, and also incorporates the famous British ‘garden party’ season, giving you a summery feel via the clothes and prints. The wedding, that’s set to take place today in the UK, also marks the launch of ‘The Princess Collection’.
What’s great about Helayel’s designs is that it isn’t occasion-specific — which means, you could easily take it from AM to PM seamlessly.
Daniella’s creations are designed to make women feel sexy, confident and sophisticated. In other words, you can totally feel like a true princess in these clothes!
Scroll down to see our favourite picks from the Daniella Helayel X Koovs collection.