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10 Things We Learned from Amazon India Fashion Week

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Forget the whirlwind of social media-worthy moments and occasional star spotting. It’s the sartorial statements that breathe life into any fashion week. At the Autumn/Winter 2017 edition of Amazon India Fashion Week that wrapped up on Sunday in New Delhi, the assembly of designers snipped away from the clutter and noise of international trends, and mirrored the changing choices of an Indian woman.


Black & White_10 things learnt from AIFW_Front Row_Hauterfly


If you’re looking to renew your vows with all things black, white, and classically cool, now is the time. Reworked using inspired textures and play of volume, monochrome proved simple doesn’t always translate to boring.

Seen at: Vineet Bahl, Pankaj & Nidhi, Munkee.See.Munkee.Doo, Pawan Sachdeva


Chintz_10 things learnt from AIFW_Front Row_Hauterfly


On some days, the runway sprouted ditsy motifs; on others, it was bathed with painterly florets or precariously doodled floral tapestry. On few occasions, we saw abstract smudges of rose and marigold – poetic blooms stirred a pot of beautiful balminess.

Seen at: Payal Pratap, Anupamaa, Hemant & Nandita, Huemn


New Heroine_10 things learnt from AIFW_Front Row_Hauterfly


A quick scan of featured collections tossed the saree back into focus. But this time, its constant companion – the blouse – did all the heavy lifting of legacy. Vacillating between business and glamour, its versions included sheer long jacket, pinstripe suit, off-shoulder bustier, sporty tee, dancing in tassels, sleepwear robe, punk-inspired bondage blouson, and the eternal crisp white shirt.

Seen at: Abu Jani & Sandeep Khosla, Bodice, Suneet Varma, Abraham & Thakore


Folklore_10 learnt from AIFW_Front Row


Invoking memories of the 1970s Woodstock-meets-folksy Pushkar fair, a boho mix of arts and crafts fabrics, native motifs, pom-pom details, and patchwork textures took charge of capes, peasant blouses, bomber jackets, dresses, and skirts.

Seen at: Malini Ramani, Nikasha, Péro by Aneeth Arora, The Handloom School supported by Good Earth


Red_10 things learnt from AIFW_Front Row_Hauterfly


Definitely not for the faint of heart, hues of fiery red lit up on big, small, oversized, wide, narrow, and tall shapes. It’s a shade that attracts and seduces and, did we mention, a zesty red is often visually slimming and flattering for all body types and skin tones? If the idea of committing to one colour seems a tad full-throttle, incorporate the poppy shade in statement accessories.

Seen at: Madhu Jain, Wendell Rodricks, Abraham & Thakore, Kasha by Karishma Shahani


Aymmetrical Hemlines_10 things learnt from AIFW_Front Row_Hauterfly


Designers reimagined sex appeal by slicing up hems – diagonally draped in quilted fabrics or diaphanous organza, often teasing big proportions of the retro, and at times, cascading down over the knees or seducing with a thigh-high slit.

Seen at: Wendell Rodricks, Sahil Kocchar, Guapa, Rina Dhaka


Jumpsuit_10 things learnt from AIFW_Front Row_Hauterfly


One-piece garment fashioned after a parachutist’s uniform hit an Autumn/Winter 2017 jackpot. Modern stylistic jumpsuit ideas included a cocktail-hour worthy style, off-duty inspired number, sweeping wide legs in luxe sequins, and a cinched-at-the-waist romper.

Seen at: Ilk, Patine, Verb by Pallavi Singhee, Shivan & Narresh


Superkicks_10 things learnt from AIFW_Front Row_Hauterfly


Nothing spells confident and cool like sneakers, lending major street cred to your personality. We recommend sharp black or white kicks with contrast soles that hold their own when paired with a mini, tailored trousers, or frayed jeans.

Seen at: Huemn, Dhruv Vaish, Rohit Kamra, Sahil Aneja


Shine_10 things learnt from AIFW_Front Row_Hauterfly


Now, don’t be shy. You know how much you want to shimmer and shine. Of course, razzle-dazzle of evening gowns, jumpsuits, or gilded blouses is forever in fashion, but daytime looks like jacket styles combined with a determined ease of athleisure are just as desirable.

Seen at: Namrata Joshipura, Shivan & Narresh, Wendell Rodricks, Amit Aggarwal


Mentor-Mentee_10 things learnt from AIFW_Front Row_Hauterfly


In August last year, Wendell Rodricks passed on the baton of his label to protégé Schulen Fernandes. “Schulen is the one for me,” he had said. This season, Wendell sat in the front row, like any of the guests, and watched Fernandes showcase a collection titled Cubist Rose. After the show, the designer gushed over Fernandes saying, “I feel prouder than her father.”

Amit Aggarwal’s proven authority over sculptural structures found easy equilibrium with Tarun Tahiliani’s masterly drapes, making the student-teacher partnership a dream team to present the grand finale collection.

Seen at: Schulen Fernandes for Wendell Rodricks, Amit Aggarwal and Tarun Tahiliani

Shweta began writing on fashion when it wasn’t quite the opium of urban India. With a master's degree from London’s Central Saint Martins, she has previously worked as Fashion Features Editor with Grazia India, and authored a coffee table book titled Aharya, tracking the aesthetic attire at the Kumbh Mahaparv. Sh​weta​ is currently enjoying ​the liberating space of freelance​ writ​ing​ with beloved long black ​by her side.

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