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This Is Where Our Salary Is Going! Makeup Forever Just Launched On Nykaa!

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You’ve made a bunch of lists about the products you want a cousin/ aunt/ relative living abroad to buy you from Sephora. But mostly, you’ve fervently wished these brands would just come to India. Especially the iconic ones. It looks like Nykaa may have been listening. Let’s admit it, the website is bookmarked on your computer. And now that they’ve brought the iconic, makeup artist favourite, Makeup Forever brand to India, there’s no keeping calm.

Now, almost everyone swears by all Makeup Forever products, but we’ve cherry-picked the products you must add to your collection, in case you can’t take a pick. Here are our absolute faves.


MAKE UP FOR EVER Ultra HD Stick Foundation (Rs 3900)

Yes, their foundations are the stuff of legends. And this product has the same great coverage and stay, but in stick form. No messy pouring out, using a palette or anything; simply put it on and get going! Trust us, this is one you don’t want to skip.


MAKE UP FOR EVER Ultra HD Concealer Invisible Cover Concealer (Rs 2350)

When you’ve not slept the whole weekend and have to turn up on Monday looking halfway decent, turn to this concealer. It will cover dark circles, blemishes, spots. Heck, it will cover anything you’re not ready to show off yet. Though asking for help with covering up a murder is a bit much.


MAKE UP FOR EVER Step1 Skin Equalizer Primer – 2 Smoothing (Rs 3050)

You know what they say, right? Once you try this primer, there’s no going back. Okay, they don’t exactly say that, but once you try these primers, you won’t want to settle for anything else. Plus, you can get one according to the concern you have and it’s a great starting point for your makeup.


MAKE UP FOR EVER Aqua Xl Extra Long Lasting Waterproof Eye Pencil (Rs 1750)

Your search for eye pencils to nail those dramatic eye looks ends here. The pencils here have quite the reputation for being pigmented and having epic staying power. Plus, you get to play around with a bunch of shades. It’s great for when you are in the mood for experimentation.


MAKE UP FOR EVER Ultra HD Pressed Powder Microfinishing Powder (Rs 3150)

Putting on makeup is easy (mostly!); it’s keeping it on that takes a lot of work. But now that this powder is here, you won’t have to worry about product settling into lines. This pressed powder is perfect for baking under the eyes, and is finely milled, so you can catch any eyeshadow fallout on it. This one is worth the investment.


Mansi Shah is the resident humour writer and random conversation starter. Tends to laugh manically at puns. Deeply enjoys the blunt force of sarcasm. Preys on chauvinists and people with incorrect grammar. Hoards makeup and beauty products. Attacks Nutella with vigour.

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