This Chic Lingerie Label Is All You’ve Ever Wanted!

By Simi Kuriakose Updated October 19, 2015

Christian Dior made a perfect observation all those decades ago, when he said, “Real elegance is everywhere. Especially in the things that don’t show.” And we all know that pretty lingerie just makes the day better. You feel beautiful and in control from the inside out, and who doesn’t love a feeling like that?

However, there are hardly any Indian intimate wear labels that are crafted keeping both comfort and good design in mind. For the most part, we fall back on the reliable Marks & Spencer or buy Victoria’s Secret pieces in bulk on our travels abroad. But even then, the prices are prohibitive and the Indian body type provides a unique challenge when it comes to keeping everything in check!

So we were pleasantly surprised to discover a new Indian label called Aria + Leya, launched just last week, which makes luxurious intimates and swimwear at prices that don’t break the bank. Founded by Anu Ananthakrishna, Aria + Leya has been crafted specifically keeping Indian body types in mind and promises chic comfort, no matter your shape or size. Now this is certainly a brand we can get on board with!

Keeping the focus on smooth lines and simple prints, Aria + Leya currently has three collections up — Azure, Terra & Essentials — that meet the needs of most women. So whether you’re looking for some cute nautical prints on your bikini, or light picks for inners for days when you’re feeling outdoorsy, or even looking to channel your sexy avatar in a lacy number, Aria + Leya has something that will come in handy.

With prices starting at Rs 1,ooo, this is definitely quality product at great prices. And when you can get some great lingerie that’s not going to burn a hole in your pocket, why settle for something boring?

SHOP NOW: Aria + Leya, starting at Rs 1,100.